3 Commonly-Used Sticker Materials Among Businesses in 2023

Last modified on June 8, 2023 10:23 am

After trying all of the available advertising tools, you might begin to lose hope because some tools are expensive and worse, ineffective. But little did you know that the tool that you’re searching for is the thing that you’ve been fond of using to play with or use to decorate your scrapbook while you were young and these are stickers. Since it has been widely used in different businesses and appreciated by many, there are different varieties for you to choose from that are designed to meet your needs. In this blog, you’ll be introduced to three kinds of them and how you can use them for your own business.

Paper-based
As the name suggests, paper-based stickers are made of paper that makes them a great tool to place on packaged boxes or products and other indoor uses because they cannot withstand heat, cold, and other weather conditions. The good thing about choosing to use them is that they are the cheapest material compared to vinyl labels and decals that makes them great for people who are on a tight budget but still want to give excellent packaging to their valued customers. Lastly, other perks are that you can choose between matte, glossy, and uncoated finish.

_{Photo by ecletters.com using Gloss Art Paper Stickers to seal their pink tissue paper package}

Vinyl-based
Vinyl-based stickers have promising characteristics to them especially if your goal is to have strong product packaging that can withstand weather conditions without tearing or fading the label. It is simply because they are made of durable polypropylene material that is responsible for keeping it indestructible in both indoor and outdoor environments. It is ideally used to label frozen products, beverages, and even vehicles. If you are looking for a material that lasts longer, vinyl-based labels are your perfect match.

Decals
Whether you are looking for a tool to advertise your store’s limited product promos or you just like to add character to your shop’s interiors, you can always rely on custom decals for an easy application and to increase brand exposure too. Moreover, they are easy to maintain, customizable, and apply easily on different surfaces.

Using these materials will help your business gain the attention it deserves, you can overcome your competitors with these basic promotional ideas and as an extra these stickers can always be on the budget. There are also approachable sticker marketing tips you should follow that will help you improve advertising your business and increase customer experience when adding stickers to product packaging.