Why Brands Need To Be Built With Care and Nurture

With how competitive the business world is, you’ll need to use every strategy you can in order to succeed against better-established competition. For smaller businesses, it can be a bit difficult to get started right off the bat. This is because the things you’ll need to do is build up your reputation and brand. Investopedia

Why People Love Getting Freebies From Brands

Why do consumers get so excited about freebies from brands? This article explores the psychological factors that make people love getting something for nothing.